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La Salsa in the News

TEMECULA WELCOMES NEW LA SALSA FRESH MEXICAN GRILL

Temecula has just welcomed a “fresh” new addition with the opening of a new La Salsa Fresh Mexican Grillâ at the Promenade Mall. The popular collection of quick-casual Mexican restaurants has gained acclaim for its menu of made-to-order Mexican fare that is prepared using only fresh ingredients. The new 2,400-square-foot restaurant boasts 72 seats and be located at 26550 Ynez Road. The new La Salsa marks the company’s first location in Riverside County.

The restaurant features a contemporary-casual décor replete with bold abstract murals, an exhibition-styled kitchen so that guests can view their food being prepared, a unique salsa bar offering seven varieties that are made fresh in each location daily and comfortable seating areas. In addition, a selection of domestic and imported beers and wines are available.

“We are delighted to be able to provide Temecula residents with a convenient option for quality Mexican cuisine,” said Michael Liby, La Salsa’s executive vice president and COO. “Our fresh menu items, combined with a lively, casual atmosphere are perfect for those who want a great meal, quality take-out or prefer a place to hang out with family and friends.”

Boasting a menu of traditional Mexican entrees made of high-quality ingredients, La Salsa’s menu items are noted for being fresh and flavorful. Popular menu items include such favorites as the Three-Pepper Fajita burrito stuffed with grilled chicken or marinated steak, fire-roasted red and green bell peppers, poblano peppers, onions, garlic, rice, cheese, avocado and roasted-tomato salsa; award-winning Baja-style fish tacos filled with grilled Mahi Mahi, cabbage, cheese, tangy Baja sauce and a squeeze of lime; and the Los Cabos shrimp burrito featuring grilled shrimp, Sonora sauce, fire-roasted fajita veggies, rice, cheese, cabbage, crema and avocado. Fresh salsa bar offerings include such varieties as Mexicana, buena, habanero, roasted tomato, verde, mango and avocado. Menu items range in price from $2.49 to $7.50 and La Salsa offers a children’s menu for those 12 and under. Vegetarian menu items also are available.

La Salsa Fresh Mexican Grill is a wholly owned subsidiary of CKE Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. With 100 locations, La Salsa Fresh Mexican Grill restaurants may be found throughout California, Nevada, Arizona, Ohio, Indiana, Colorado, Texas, Connecticut and Florida.